A blog (short for "web log") is all the rage these days. If people aren't Twittering, they're Blogging instead!

You could have a Personal Blog, like an ongoing diary or commentary by an individual and some personal blogs quickly garner an extensive following.

Or, it could be a corporate/organizational blog, used privately and internally to enhance the communication and culture in a corporation or externally for marketing, branding or public relations purposes. As an example, please click here to read the blog of Liz Collins, who runs the charity Find a Voice.